Marketing practices and principles / Ralph E. Mason, Patricia Mink Rath, Stewart W. Husted and Richard L. Lynch
Material type:
TextPublication details: New York : McGraw-Hill , ©1995Edition: 5th edDescription: xx, 588 pages : ill . (some color) ; 25 cmISBN: - 9780026356015
- 658.8 MAR
| Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|---|
| Book | Mzumbe University Main Campus Library | 658.8 MAR (Browse shelf(Opens below)) | 1 | Available | special reserve | 0058050 |
Total holds: 0
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| 658.8 MAR Marketing : principles and practice / | 658.8 MAR Marketing / | 658.8 MAR Marketing / | 658.8 MAR Marketing practices and principles / | 658.8 MAR Marketing / | 658.8 MAR Marketing perspectives : a book of readings | 658.8 MAR Marketing theory : a student text / |
Includes index
eng
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