Advanced marketing strategy : phenomena, analysis, and decisions / Glen L. Urban and Steven H. Star

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TextPublication details: Englewood Cliffs, N.J. : Prentice Hall, c1991.Description: xx, 563 p. : ill. ; 27 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Mzumbe University Main Campus Library	658.802 URB (Browse shelf(Opens below))	1	Available		0047099
Book	Mzumbe University Main Campus Library	658.802 URB (Browse shelf(Opens below))	2	Available		0047100

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Includes bibliographical references and indexes.

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