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	1.	Perspectives on strategic marketing management / edited by Roger A. Kerin, Robert A. Peterson. by Kerin, Roger A Peterson, Robert A, 1944- Edition: 2nd ed. Material type: Text Publication details: Boston : Allyn and Bacon, c1983 Availability: Items available for loan: Mzumbe University Main Campus Library (3)Location, call number: 658.8 KER, ... Found in Open Library: Place hold Add to cart (remove)
	2.	Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson. by Kerin, Roger A Peterson, Robert A, 1944- Edition: 3rd ed. Material type: Text Publication details: Boston : Allyn and Bacon, c1984 Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 KER. Found in Open Library: Place hold Add to cart (remove)
	3.	Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson. by Kerin, Roger A Peterson, Robert A, 1944- Edition: 12th ed. Material type: Text Publication details: Upper Saddle River, N.J. : Prentice Hall, c2010 Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 658.802 KER, ... Found in Open Library: Place hold Add to cart (remove)
	4.	Marketing research / Robert A. Peterson. by Peterson, Robert A Material type: Text Publication details: Plano, Tex. : Business Publications, 1982 Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.83 PET. Found in Open Library: Place hold Add to cart (remove)
	5.	Business ethics : new challenges for business schools and corporate leaders / edited by Robert A. Peterson, and O.C. Ferrell by Peterson Robert A. (editor) Ferrell O.C. (editor) Material type: Text Publication details: New Delhi : PHI learning, 2009 Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 174.4 BUS. Found in Open Library: Place hold Add to cart (remove)

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