Canadian marketing : principles and applications / René Y. Darmon, Michel Laroche, John V. Petrof.

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Material type: Text

TextPublication details: Toronto ; New York : McGraw-Hill Ryerson, c1981.Description: xii, 512 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Mzumbe University Main Campus Library	658.80097483 DAR (Browse shelf(Opens below))	1	Available		0034445

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Includes bibliographical references and indexes.

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