Place and tourism promotion : urban regeneration? / by Edmund Christopher Matotay.

By:

Matotay, Edmund Christopher

Material type: Text

TextPublication details: Newcastle upon Tyne : Cambridge Scholars, 2010.Description: viii, 138 p. : ill. ; 22 cmISBN:

9781443821537

Subject(s):

Tourism -- Tanzania -- Arusha

DDC classification:

338.479167826 MAT

Summary: Cities around the world adopt place promotion and marketing activities as one of their development strategies. They do this through engaging in selling their images through the use of sceneries like national parks, museums, historic monuments and flag institutions such as hotels and conference facilities.

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Mzumbe University Main Campus Library	338.4710967826 MAT (Browse shelf(Opens below))	1	Available		0067596

Total holds: 0

Includes bibliographical references (p. [137]-138).

Cities around the world adopt place promotion and marketing activities as one of their development strategies. They do this through engaging in selling their images through the use of sceneries like national parks, museums, historic monuments and flag institutions such as hotels and conference facilities.

eng.

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