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International marketing / Philip R. Cateora and John L. Graham.

By: Contributor(s): Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/Irwin, c2005.Edition: 12th edDescription: xxxiii, 697 p. : col. ill. ; 29 cmISBN:
  • 0072833718 (alk. paper)
Subject(s): DDC classification:
  • 658.84 CAT
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Item type Current library Call number Copy number Status Date due Barcode Item holds
Book Mzumbe University Main Campus Library 658.84 CAT (Browse shelf(Opens below)) 1 Available 0054778
Total holds: 0

Includes bibliographical references and indexes.

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