International marketing /
Cateora, Philip R.
International marketing / Philip R. Cateora and John L. Graham. - 12th ed. - Boston : McGraw-Hill/Irwin, c2005. - xxxiii, 697 p. : col. ill. ; 29 cm. - McGraw-Hill/Irwin series in marketing .
Includes bibliographical references and indexes.
0072833718 (alk. paper)
Export marketing
International business enterprises\
658.84 CAT
International marketing / Philip R. Cateora and John L. Graham. - 12th ed. - Boston : McGraw-Hill/Irwin, c2005. - xxxiii, 697 p. : col. ill. ; 29 cm. - McGraw-Hill/Irwin series in marketing .
Includes bibliographical references and indexes.
0072833718 (alk. paper)
Export marketing
International business enterprises\
658.84 CAT