Marketing / edited by J. Eliashberg, G.L. Lilien.
Material type:
TextSeries: Handbooks in operations research and management science ; v. 5Publication details: Amsterdam ; New York : North-Holland, 1993.Description: xiv, 895 p. : ill. ; 25 cmISBN: - 0444889574 (acidfree paper)
- 658.8 MAR
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
| Book | Mzumbe University Main Campus Library | 658.8 MAR (Browse shelf(Opens below)) | 1 | Available | 0043196 |
Total holds: 0
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| 658.8 MAJ International marketing : a strategic approach to world markets / | 658.8 MAL Marketing research : an applied orientation | 658.8 MAR Marketing management and administrative action | 658.8 MAR Marketing / | 658.8 MAR Marketing theory : a student text / | 658.8 MAR Marketing : principles and practice / | 658.8 MAR Marketing / |
Includes bibliographical references and index.
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