000 | 01035pam a2200229 a 4500 | ||
---|---|---|---|
020 | _a0133204170 | ||
040 |
_aMUL _beng _eAACR |
||
082 | 0 | 0 | _a338.04 ZIM |
100 | 1 | _aZimmerer, Thomas. | |
245 | 1 | 0 |
_aEntrepreneurship and new venture formation / _cThomas W. Zimmerer and Norman M. Scarborough. |
260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc1996. |
||
300 |
_axi, 680 p. : _bill. ; _c26 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
520 | _aThis text focuses on the process of launching a new business venture. It takes students from creative thinking, to translating the entrepreneurial "spark" into a successful business, to making the transition from entrepreneur to manager and developing an exit strategy. | ||
546 | _aeng | ||
650 | 0 |
_aEntrepreneurship _zUnited States. |
|
650 | 0 |
_aNew business enterprises _zUnited States |
|
650 | 0 |
_aMarketing _zUnited States |
|
700 | 1 | _aScarborough, Norman M. | |
856 | _uhttps://www.gbv.de/dms/bowker/toc/9780133204179.pdf | ||
942 | _cBK | ||
999 |
_c9019 _d9019 |