000 01035pam a2200229 a 4500
020 _a0133204170
040 _aMUL
_beng
_eAACR
082 0 0 _a338.04 ZIM
100 1 _aZimmerer, Thomas.
245 1 0 _aEntrepreneurship and new venture formation /
_cThomas W. Zimmerer and Norman M. Scarborough.
260 _aUpper Saddle River, N.J. :
_bPrentice Hall,
_cc1996.
300 _axi, 680 p. :
_bill. ;
_c26 cm.
504 _aIncludes bibliographical references and index.
520 _aThis text focuses on the process of launching a new business venture. It takes students from creative thinking, to translating the entrepreneurial "spark" into a successful business, to making the transition from entrepreneur to manager and developing an exit strategy.
546 _aeng
650 0 _aEntrepreneurship
_zUnited States.
650 0 _aNew business enterprises
_zUnited States
650 0 _aMarketing
_zUnited States
700 1 _aScarborough, Norman M.
856 _uhttps://www.gbv.de/dms/bowker/toc/9780133204179.pdf
942 _cBK
999 _c9019
_d9019