000 00570nam a2200193 4500
020 _aNA
040 _aMUL
_beng.
_eAACR
082 _a658.8 SHA
100 _aShaw, Steven J.
245 _aMarketing management and strategy :
_bcases and problems
_c/ Steven J. Shaw, John F. Willenborg nd Richard E. Stanley
260 _aIndia :
_bPrentive-Hall,
_cc1980
300 _axvi, 291 p. :
_bill. ;
_c25 cm
504 _aInclude references
546 _aeng
650 _aMarketing research
700 _aWillenborg, John F.
700 _aStanley, Richard E.
942 _cBK
999 _c6132
_d6132