| 000 | 00668pam a2200205 a 4500 | ||
|---|---|---|---|
| 020 |
_a0444889574 (acidfree paper) _cTZS 13135 |
||
| 040 |
_aMUL _beng _eAACR |
||
| 082 | 0 | 0 | _a658.8 MAR |
| 245 | 0 | 0 |
_aMarketing / _cedited by J. Eliashberg, G.L. Lilien. |
| 260 |
_aAmsterdam ; _aNew York : _bNorth-Holland, _c1993. |
||
| 300 |
_axiv, 895 p. : _bill. ; _c25 cm. |
||
| 440 | 0 |
_aHandbooks in operations research and management science ; _vv. 5 |
|
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing | |
| 650 | 0 | _aMarketing | |
| 650 | 0 | _aMarketing research | |
| 700 | 1 | _aEliashberg, Jehoshua. | |
| 700 | 1 |
_aLilien, Gary L., _d1946- |
|
| 942 | _cBK | ||
| 999 |
_c5993 _d5993 |
||