000 | 00517nam a2200181 4500 | ||
---|---|---|---|
020 |
_a9788120332591 _cTZS 25,000 |
||
040 |
_aMUL _beng _eAACR |
||
082 | _a658.8 GOV | ||
100 | _aGovindarajan,M | ||
245 |
_aMarketing management : _bconcepts,cases,challenges and trends/ _cM Govindarajan |
||
250 | _a2nd ed. | ||
260 |
_aNew Delhi : _bPrentice-Hall of India Private Limited _cc2007 |
||
300 |
_axix, 312 p. : _bill. ; _c18 cm |
||
504 | _aIncludes index | ||
546 | _aeng | ||
650 | _aMarketing | ||
942 | _cBK | ||
999 |
_c5984 _d5984 |