000 00981nam a2200253 4500
020 _a9780333518090
_cTZs.20000/-
040 _aMUL
_beng
_eAACR
082 _a658.4012 REA
245 _aReadings in strategic management
_c/edited by David Asch, Cliff Bowman and Open University
260 _aLondon :
_bMacmillan, in association with the Open University.,
_cc1991
300 _axviii, 439 p. :
_bill.;
_c23cm
504 _aIncludes index
520 _aA collection which is part of the Open University integrated teaching system, this book is designed to evoke the critical understanding of students. There are readings covering the strategic management process, strategy formulation and managing strategic change.
546 _aeng
650 _aBusiness planning
650 _aManagement
650 _aBusiness
650 _aStrategic planning
650 _aLeadership
700 _aBowman, Cliff;
700 _aAsch, David
700 _aOpen University
942 _cBK
999 _c5236
_d5236