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Strategic marketing : Creating competitive advantage / Douglas West, John Ford and Essam Ibrahim

By: Contributor(s): Material type: TextTextPublication details: Delhi : Oxford , c2006.Description: xxv , 517 p. : 24 cmISBN:
  • 9780195691689
Subject(s): DDC classification:
  • 658.8 WES
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Holdings
Item type Current library Call number Copy number Status Notes Date due Barcode Item holds
Book Mzumbe University Main Campus Library 658.8 WES (Browse shelf(Opens below)) 1 Available special reserve 0065685
Book Mzumbe University Main Campus Library 658.8 WES (Browse shelf(Opens below)) 2 Available special reserve 0065686
Total holds: 0

Includes index.

eng.

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