Business strategy : a guide to effective decision making / Jeremy Kourdi.
Material type:
TextPublication details: London : Profile, c2003.Description: v, 246 p. : ill. ; 23 cmISBN: - 1861974590
- 658.4012 KOU
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
| Book | Mzumbe University Main Campus Library | 658.4012 KOU (Browse shelf(Opens below)) | 1 | Available | 0056371 | |||
| Book | Mzumbe University Main Campus Library | 658.4012 KOU (Browse shelf(Opens below)) | 2 | Available | 0056372 | |||
| Book | Mzumbe University Main Campus Library | 658.4012 KOU (Browse shelf(Opens below)) | 3 | Available | 0055863 |
At head of title: The Economist.
Includes bibliographical references (p. 229-232) and index.
Preliminaries; Contents; 1 Social cultural and commercial forces; 2 Ideas at work; 3 Pitfalls; 4 Rational or intuitive Frameworks for decision making; 5 Making strategic decisions; 6 Scenario thinking; 7 Strategies for growth; 8 Competitive strategy; 9 Customer focus; 10 Knowledge and information; 11 Managing finance and risk; 12 Sales marketing and brand management decisions; 13 Leadership; Notes and references
eng
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