Kotler, Philip <br/><br/>
Principles of marketing / 
Philip Kotler and Gary Armstrong 
 - 3rd ed. 
 - New Delhi :  Prentice Hall of India.,   ©2012. 
 - xiv, 135 p. :  Col, ill . ;  27cm. 
<br/><br/>Includes index 
<br/><br/><br/>eng 
<br/><br/><label>ISBN: </label>9788120323490  TZS 12,000/= 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Europe<br/>Marketing--Management--Europe<br/>Customer relations--Management--Europe
<br/><br/><label>Dewey Class. No.: </label>658.8 KOT