TY  - BOOK
AU  -      Corey, E. Raymond
TI  - Industrial marketing:  cases and concepts
SN  - 0134575733
U1  - 658.8 COR 
PY  - 1991///
CY  - New Jersey
PB  - Prentice Hall.
KW  - Industrial marketing
KW  - Marketing
KW  - Industrial distribution system
N1  - Includes index; This casebook in industrial marketing focuses on the marketing strategies in a wide range of industrial companies. It explores the problems faced in industrial marketing and proposes a range of solutions, based on the cases studied
ER  -