TY  - BOOK
AU  - Brassington,Frances
AU  - Pettitt,Stephen
TI  - Principles of marketing
SN  - 0273657917 (pbk.)
U1  - 658.8 BRA 
PY  - 2003///
CY  - Harlow, England, New York
PB  - FT/Prentice Hall
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -