Kerin, Roger A. <br/><br/>
Strategic marketing problems :  cases and comments / 
Roger A. Kerin, Robert A. Peterson. 
 - 3rd ed. 
 - Boston :  Allyn and Bacon,  c1984. 
 - ix, 678 p. :  ill. ;  25 cm. 
<br/><br/><br/>eng 
<br/><br/><label>ISBN: </label>0205081045   TZS 41,818.27 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Case studies.
<br/><br/><label>Dewey Class. No.: </label>658.8 KR