Dyer, Robert <br/><br/>
An analytic approach to marketing decisions 
/ Prentice Hall, Englewood Cliffs, N.J., ©1991 
 - Englewood Cliffs:  Prentice Hall,  ©1991 
 - xiii, 368 p. :  ill. ;  25 cm 
<br/><br/>Includes bibliographical reference and index 
<br/><br/><br/>eng. 
<br/><br/><label>ISBN: </label>0130352624  NA 
<br/><br/><label>Subjects--Topical Terms: </label><br/>operations research<br/>Marketing Decision making
<br/><br/><label>Dewey Class. No.: </label>658.8 DYE