TY  - BOOK
AU  - Trott,Paul
TI  - Innovation management and new product development
SN  - 9781292133423 (Print0
U1  - 658.757 TRO 
KW  - Technological innovations
KW  - Industrial management
KW  - Product management
N1  - Revised edition of the author's Innovation management and new product development, 2012
ER  -