Lynch, Richard L.

Corporate strategy / Richard L. Lynch - 2nd ed. - London : Financial Times Management c2000 - xxv, 1014 p.: ill.; 25 cm

Includes index

This new international text provides contemporary coverage of both the prescriptive and emergent schools of strategy from a European rather than American perspective. The book is ideal for modern business strategy courses


eng

9780273643036 TZs.12000/-


Strategic planning
Business planning

658.4012 LYN