TY  - BOOK
AU  - Bowman, Cliff;
AU  - Asch, David
AU  - Open University
TI  - Readings in strategic management
SN  - 9780333518090
U1  - 658.4012 REA 
PY  - 1991///
CY  - London
PB  - Macmillan, in association with the Open University.
KW  - Business planning
KW  - Management
KW  - Business
KW  - Strategic planning
KW  - Leadership
N1  - Includes index
N2  - A collection which is part of the Open University integrated teaching system, this book is designed to evoke the critical understanding of students. There are readings covering the strategic management process, strategy formulation and managing strategic change
ER  -