TY  - BOOK
AU  - Johnson,Gerry
AU  - Scholes,Kevan
TI  - Exploring corporate strategy: :Text and cases
SN  - 9788131719251
U1  - 658.4012 JOH 
PY  - 1998///
CY  - New Delhi
PB  - Pearson Education
KW  - Business planning
KW  - Strategic management
KW  - Strategic planning
N1  - Includes bibliographical references and indexes
ER  -