Grewal, Dhruv. Marketing / Dhruv Grewal and Michael Levy. - Boston : McGraw-Hill Irwin, c2008. - 1 v. various paging some col. ill. ; 25 cm. Includes bibliographical references and index. ISBN: 9780073049021 TZS 10,000/= 0073049026 Subjects--Topical Terms: Marketing. Dewey Class. No.: 658.8 GRE