Barney Jay B.

Gaining and sustaining : competitive advantage / Jay B. Barney - 4th ed. - Harlow : Pearson , c2014. - ii, 508 p . : ill ; 28 cm.

Includes index.

For graduate level courses in strategic management, Barney provides students and practitioners with the most up-to-date research in a way that allows them to see how to apply it to the real business world


eng.



9781292021454 TZS 75,000/=


Business and Management
Competition
Industrial management

658.4 BAR