TY - BOOK AU - Nelson,David E. AU - Hesse,Bradford W. AU - Croyle,Robert T. TI - Making data talk: communicating public health data to the public, policy makers, and the press SN - 9780195381535 (cloth : alk. paper) U1 - 613 NEL PY - 2009/// CY - Oxford, New York PB - Oxford University Press KW - Communication in public health KW - Health education KW - Health Education KW - Public Health KW - Information Dissemination N1 - Includes bibliographical references and index; Communication fundamentals -- Overcoming general audience tendencies and biases to enhance lay understanding of data -- Presenting data -- Putting it all together : communicating data for public health impact -- Communicating data in acute public health situations -- Communicating data for policy or program advocacy -- Conclusions and new challenges ER -