Strategic management of health care organizations - Ginter, Peter M.; Duncan, W. Jack; Swayne, Linda E. (San Francisco, CA : Jossey-Bass, Wiley, 2013)
The nature of strategic management -- Understanding and analyzing the general environment and the health care environment -- Service area competitor analysis -- Internal environmental analysis and competitive advantage -- Directional strategies -- Developing strategic alternatives -- Evaluation of alternatives and strategic choice -- Value adding service delivery strategies -- Value adding support strategies -- Communicating the strategy and developing action plans.
Rev. ed. of: Strategic management of health care organizations / Linda E. Swayne, W. Jack Duncan, Peter M. Ginter. 6th ed. c2008.
Includes bibliographical references and index.
eng.
Keywords: Health Services Administration; Health Planning; Organizational Innovation