Blythe, Jim. <br/><br/>
Key concepts in marketing / 
 Marketing 
Jim Blythe. 
 - Los Angeles, Calif. ;  London :  SAGE,  2009. 
 - ix, 219 p. :  ill. ;  22 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><br/>eng. 
<br/><br/><label>ISBN: </label>9781847874986  TZS 59307.52 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8 BLY