Barney, Jay B.

Strategic management and competitive advantage : concepts and cases / Jay B. Barney and William S. Hesterly. - 2nd ed. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008. - xv, 380 p. : ill. ; 27 cm.

Includes bibliographical references and indexes.


eng

9788120333772 TZS 18,502.30


Strategic planning--Case studies.
Business planning--Case studies.
Industrial management--Case studies.
Competition--Case studies.

658.4012 BAR