Services marketing / Helen Woodruffe

By:

Woodruffe Helen

Material type: Text

TextSeries: FrameworksPublication details: London : Pitman, 1995.Description: ix, 307 p. ; 24 cmISBN:

9780712110396

Subject(s):

DDC classification:

658.8 WOO

Contents:

Not-for-profit services marketing ; Leisure and tourism marketing ; Charities marketing ; Financial services marketing ; Professional services marketing

Summary: Services Marketing covers: not-for-profit organisations: leisure services: tourism: internationalisation of services: financial services: professional services: charities.

Tags from this library: No tags from this library for this title.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Mzumbe University Main Campus Library	658.8 WOO (Browse shelf(Opens below))	1	Available		0050528

Total holds: 0

Includes index.

Not-for-profit services marketing ; Leisure and tourism marketing ; Charities marketing ; Financial services marketing ; Professional services marketing

Services Marketing covers: not-for-profit organisations: leisure services: tourism: internationalisation of services: financial services: professional services: charities.

eng.

There are no comments on this title.

to post a comment.