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Essentials of marketing research / Tony Proctor

By: Material type: TextTextPublication details: Harlow, England ; New York : Financial Times/Prentice Hall, 2005.Edition: 4th edDescription: xxiii, 591 p. : ill., maps ; 25 cmISBN:
  • 0273694944 (alk. paper)
Subject(s): DDC classification:
  • 658.83 PRO
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Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
Book Mzumbe University Main Campus Library 658.83 PRO (Browse shelf(Opens below)) 1 Available 0065005
Total holds: 0

Previous ed.: 2002.

Includes bibliographical references (p. [559]-576) and index.

eng.

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