Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.

By:

Contributor(s):

Material type: Text

TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill, 1990.Edition: 13th edDescription: xxiv, 791, 31 p. : ill. ; 28 cmISBN:

Subject(s):

DDC classification:

Tags from this library: No tags from this library for this title.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Mzumbe University Main Campus Library	658.8 PER (Browse shelf(Opens below))	1	Available		0078952

Total holds: 0

Includes bibliographical references (p. 725-787) and indexes.

eng.

There are no comments on this title.

to post a comment.