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Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr.

By: Contributor(s): Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill, c2006.Edition: 3rd edDescription: xxix, 683 p. : ill., charts ; 26 cmISBN:
  • 9780072865783
Subject(s): DDC classification:
  • 658.8 DWY
Online resources:
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Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
Book Mzumbe University Main Campus Library 658.8 DWY (Browse shelf(Opens below)) 1 Available 0069062
Book Mzumbe University Main Campus Library 658.8 DWY (Browse shelf(Opens below)) 2 Available 0066163
Book Mzumbe University Main Campus Library 658.8 DWY (Browse shelf(Opens below)) 3 Available 0066777
Book Mzumbe University Main Campus Library 658.8 DWY (Browse shelf(Opens below)) 4 Available 0069060
Book Mzumbe University Main Campus Library 658.8 DWY (Browse shelf(Opens below)) 5 Available 0066164
Total holds: 0

Includes bibliographical references (p. 652-660) and index.

eng

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