Consumer behaviour : a European perspective / Michael Solomon, Gary Bamossy, Søren Askegaard.
Material type:
TextPublication details: Harlow : Financial Times/Prentice-Hall, c2002.Edition: 2nd edDescription: xxiii, 630 p. : col. ill. ; 27 cmISBN: - 027365182X
- Consumer behavior
- 658.8342094 SOL
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
| Book | Mzumbe University Main Campus Library | 658.8342094 SOL (Browse shelf(Opens below)) | 1 | Available | 0058334 |
Total holds: 0
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| 658.8342 SOL Consumer behavior : Buying, having, and being / | 658.8342 SOL Consumer behavior : Buying, having, and being / | 658.8342 SOL Consumer behavior : buying, having, and being / | 658.8342094 SOL Consumer behaviour : a European perspective / | 658.8342095 SCH Consumer behavior in Asia / | 658.8343 PER Perceived quality : how consumers view stores and merchandise / | 658.84 ALB International marketing and export management / |
Includes bibliographical references and indexes.
eng
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