Essentials of strategic management / J. David Hunger, Thomas L. Wheelen

By:

Hunger David J

Contributor(s):

Wheelen Thomas L. (author)

Material type: Text

TextPublication details: Upper Saddle River : Pearson Prentice Hall, c2007.Edition: 4th edDescription: xi, 192 p. : ill. ; 24 cmISBN:

9788120332348

Subject(s):

DDC classification:

658.4012 HUN

Contents:

Basic concepts of strategic management Corporate governance and social responsibility Environmental scanning and industry analysis Internal scanning : organizational analysis Strategy formulation : situation analysis and business strategy Strategy formulation : corporate strategy Strategy formulation : functional strategy and strategic choice Strategy implemenation: organizing for action Strategy implemenation : staffing and leading Evaluation and control Suggestions for case analysis

Summary: For undergraduate and graduate level strategic management courses. Hunger/Wheelen is a concise book that covers the most important concepts and techniques in strategic management.

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Mzumbe University Main Campus Library	658.4012 HUN (Browse shelf(Opens below))	1	Available		0059545
Book	Mzumbe University Main Campus Library	658.4012 HUN (Browse shelf(Opens below))	2	Available		0060776

Total holds: 0

Includes index.

Basic concepts of strategic management
Corporate governance and social responsibility
Environmental scanning and industry analysis
Internal scanning : organizational analysis
Strategy formulation : situation analysis and business strategy
Strategy formulation : corporate strategy
Strategy formulation : functional strategy and strategic choice
Strategy implemenation: organizing for action
Strategy implemenation : staffing and leading
Evaluation and control
Suggestions for case analysis

For undergraduate and graduate level strategic management courses. Hunger/Wheelen is a concise book that covers the most important concepts and techniques in strategic management.

eng.

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