Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

By:

Contributor(s):

Material type: Text

TextSeries: The Irwin series in marketingPublication details: Chicago : Irwin, c1995.Edition: 4th edDescription: xiii, 864 p. : some col. ill. ; 25 cmISBN:

Subject(s):

DDC classification:

Tags from this library: No tags from this library for this title.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Mzumbe University Main Campus Library	658.8 PET (Browse shelf(Opens below))	1	Available		0058327

Total holds: 0

"M M, analysis, cases, plans, text"--Cover.

Includes bibliographical references (p. [841]-852) and indexes.

eng.

There are no comments on this title.

to post a comment.