International marketing research (Record no. 6272)

MARC details
000 -LEADER
fixed length control field 00534nam a2200193 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 8120321677
Terms of availability TZs18,609.9
040 ## - CATALOGING SOURCE
Original cataloging agency MUL
Language of cataloging eng.
Description conventions AACR
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848 KUM
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Kumar,V.
245 ## - TITLE STATEMENT
Title International marketing research
Statement of responsibility, etc / V. Kumar
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Upper Saddle River:
Name of publisher Prentice Hall,
Year of publication ©2000
300 ## - PHYSICAL DESCRIPTION
Number of Pages xxvi, 448 p. :
Other physical details ill. ;
Dimensions 24 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes index
546 ## - LANGUAGE NOTE
Language note eng.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Export marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Export marketing Research
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term International marketing
942 ## - ADDED ENTRY ELEMENTS
Item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Source of acquisition Full call number Accession Number Copy number Price effective from Koha item type
        Mzumbe University Main Campus Library Mzumbe University Main Campus Library 10/31/2007 Nairobi university bookshop 658.848 KUM 0057116 1 12/07/2022 Book
        Mzumbe University Main Campus Library Mzumbe University Main Campus Library 10/31/2007 Nairobi university bookshop 658.848 KUM 0057117 2 12/07/2022 Book

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