Marketing research : (Record no. 6036)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00565nam a2200181 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 8120309618 |
| Terms of availability | TZS 21,382.85 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MUL |
| Language of cataloging | eng |
| Description conventions | AACR |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 TUL |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Tull, Donald S. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research : |
| Sub Title | measurement and method |
| Statement of responsibility, etc | Donald S. Tull and Del I. Hawkins |
| 250 ## - Edition Statement | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi : |
| Name of publisher | Prentice-Hall Of India, |
| Year of publication | c1993 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xviii, 863 p. : |
| Dimensions | 26 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing information system |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hawkins, Del I. |
| 942 ## - ADDED ENTRY ELEMENTS | |
| Item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Full call number | Accession Number | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 12/06/2022 | 658.83 TUL | 0054820 | 1 | 12/06/2022 | Book | ||||
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 12/06/2022 | 658.83 TUL | 0054821 | 2 | 12/06/2022 | Book | ||||
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 12/06/2022 | 658.83 TUL | 0054822 | 3 | 12/06/2022 | Book | ||||
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 12/06/2022 | 658.83 TUL | 0054823 | 4 | 12/06/2022 | Book | ||||
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 12/06/2022 | 658.83 TUL | 0066921 | 5 | 12/06/2022 | Book | ||||
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 12/06/2022 | 658.83 TUL | 0066922 | 6 | 12/06/2022 | Book | ||||
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 12/06/2022 | 658.83 TUL | 0066923 | 7 | 12/06/2022 | Book | ||||
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 12/06/2022 | 658.83 TUL | 0060258 | 10 | 12/06/2022 | Book | ||||
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 12/06/2022 | 658.83 TUL | 0060259 | 9 | 12/06/2022 | Book | ||||
| Mzumbe University Main Campus Library | Mzumbe University Main Campus Library | 12/06/2022 | 658.83 TUL | 0066920 | 8 | 12/06/2022 | Book |