Strategic entrepreneurship
Wickham Philip A.
Strategic entrepreneurship / Philip A. Wickham - 4th ed. - Harlow : Pearson Education Limited, 2006. - xxxiv, 613 p. : ill. ; 26 cm.
Includes references and index.
The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The textintegrates both conceptual and practical ideas from a broad grounding within wider economic, psychological and other social science disciplines. The book is written in a clear style, with coherent and logical organisation of themes, and effective visualisation of key ideas to facilitate students#x92; learning and lecturers#x92; course planning & delivery. It providescomprehensive coverage of the fast-growing fi
eng.
1408212676 TZS 28,000/=
Entrepreneurship
Industrial Management
Decision Making
338.04 WIC
Strategic entrepreneurship / Philip A. Wickham - 4th ed. - Harlow : Pearson Education Limited, 2006. - xxxiv, 613 p. : ill. ; 26 cm.
Includes references and index.
The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The textintegrates both conceptual and practical ideas from a broad grounding within wider economic, psychological and other social science disciplines. The book is written in a clear style, with coherent and logical organisation of themes, and effective visualisation of key ideas to facilitate students#x92; learning and lecturers#x92; course planning & delivery. It providescomprehensive coverage of the fast-growing fi
eng.
1408212676 TZS 28,000/=
Entrepreneurship
Industrial Management
Decision Making
338.04 WIC