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Marketing for dummies /

Hiam, Alexander.

Marketing for dummies / by Alexander Hiam. - Foster City, Calif. : IDG Books, c1997. - xxii, 378 p. : ill. ; 24 cm. - For dummies .

Includes index.

ISBN: 1568846991 TZS 12000/=

Subjects--Topical Terms:
Marketing plan
Marketing components .

Dewey Class. No.: 658.8 HIA

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