Organizational buying behaviour : purchasing and marketing management implications
Parkinson, Stephen T.
Organizational buying behaviour : purchasing and marketing management implications / Stephen T. Parkinson and Michael J. Baker - Houndmills [England] : Macmillan Press, 1986 - xiv, 271 p. : ill. ; 23 cm.
eng.
0333393511
Marketing
Purchasing
Procurement
658.72 PAR
Organizational buying behaviour : purchasing and marketing management implications / Stephen T. Parkinson and Michael J. Baker - Houndmills [England] : Macmillan Press, 1986 - xiv, 271 p. : ill. ; 23 cm.
eng.
0333393511
Marketing
Purchasing
Procurement
658.72 PAR