Crafting and executing strategy : the quest for competitive advantage : concepts and cases /

Thompson, Arthur A.

Crafting and executing strategy : the quest for competitive advantage : concepts and cases / Arthur A. Thompson, A.J. Strickland and John E. Gamble. - 16th ed. - Boston : McGraw-Hill/Irwin, c2008. - 1 v. (various paging) : ill. (chiefly col.) ; 27 cm.

Includes bibliographical references and indexes.

9780073381244 (alk. paper) 0073381241 (alk. paper)


Strategic planning.
Strategic planning--Case studies.

658.4012 THO

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