Strategy : winning in the marketplace : core concepts, analytical tools, cases /
Thompson, Arthur A.,
Strategy : winning in the marketplace : core concepts, analytical tools, cases / Arthur A. Thompson, Jr., John E. Gamble, A.J. Strickland III. - Boston, Mass. : McGraw-Hill, c2004. - 1 v. (various pagings) : col. ill. ; 26 cm.
Includes indexes.
eng.
0072847700 TZs 8000/=
Strategic planning.
Industrial management.
Conglomerate corporations
Strategic planning--Case studies.
658.4012 THO
Strategy : winning in the marketplace : core concepts, analytical tools, cases / Arthur A. Thompson, Jr., John E. Gamble, A.J. Strickland III. - Boston, Mass. : McGraw-Hill, c2004. - 1 v. (various pagings) : col. ill. ; 26 cm.
Includes indexes.
eng.
0072847700 TZs 8000/=
Strategic planning.
Industrial management.
Conglomerate corporations
Strategic planning--Case studies.
658.4012 THO