Strategic management of technological innovation
Schilling, Melissa A
Strategic management of technological innovation / Melissa A. Schilling - 4th ed. - London : McGraw-Hill Higher Education., c2013 - 320 p. : ill.; 24 cm.
Includes index
A comprehensive, rigorous, yet accessible text for use in technology management courses. Schilling synthesizes the major research in the field, giving students the knowledge required to enhance case discussion and analysis
eng
9780071326445 TZs.94039/-
Technological innovations--Management
New products--Management
Strategic planning
658.4012 SCH
Strategic management of technological innovation / Melissa A. Schilling - 4th ed. - London : McGraw-Hill Higher Education., c2013 - 320 p. : ill.; 24 cm.
Includes index
A comprehensive, rigorous, yet accessible text for use in technology management courses. Schilling synthesizes the major research in the field, giving students the knowledge required to enhance case discussion and analysis
eng
9780071326445 TZs.94039/-
Technological innovations--Management
New products--Management
Strategic planning
658.4012 SCH